Prince Sultan Bin Abdulaziz International Arabian Horse Festival

Scope

Overview:
A prestigious global event and one of the most prominent international horse shows in the kingdom, it has achieved great success since its inception until 2024.
Project Objectives
Management and providing media support.
Stages of Work:
Setup Phase:
Analyzing needs and identifying the target audience.
Developing media plans for the festival.
Identifying accompanying events and activities.
Coordinating with the exhibition management.
Implementation Phase:
Managing the media center and organizing media events.
Content distribution across various digital platforms.
Digital presence management and activation of marketing campaigns.
Evaluation Phase:
Analyzing media coverage and measuring performance indicators.
Providing a detailed report on the results.
Achievements & Outcomes:
Success of media coverage for the festival.
Contribution to achieving the festival's goals and success.