Overview:

ROSHN Real Estate Developer Group was established in 2020, one of the major projects of the Public Investment Fund and a leading company in developing a sustainable urban experience to improve the quality of life

Project Objectives:

Providing media support through funded promotional campaigns and executing marketing files

Stages of Work:

Setup Phase:

Analyzed objectives and gathered key insights
Identifying target audience and demographic groups
Planned influencer marketing strategy and execution

Implementation Phase:

Selecting appropriate influencers
Developing social media content
Launched marketing campaign on selected platforms

Evaluation Phase:

Result analysis and performance measurement
Implementing necessary improvements

Achievements & Outcomes:

Marketing campaigns boosted digital presence
Achieved 13M+ impressions through digital platforms
Achieved 88K+ platform visits
Gained 2.5K+ new followers