Prince Sultan Bin Abdulaziz International Arabian Horse Festival
Prince Sultan Bin Abdulaziz International Arabian Horse Festival
Scope
Overview:
- A prestigious global event and one of the most prominent international horse shows in the kingdom, it has achieved great success since its inception until 2024.
Project Objectives
- Management and providing media support.
Stages of Work:
Setup Phase:
- Analyzing needs and identifying the target audience.
- Developing media plans for the festival.
- Identifying accompanying events and activities.
- Coordinating with the exhibition management.
Implementation Phase:
- Managing the media center and organizing media events.
- Content distribution across various digital platforms.
- Digital presence management and activation of marketing campaigns.
Evaluation Phase:
- Analyzing media coverage and measuring performance indicators.
- Providing a detailed report on the results.
Achievements & Outcomes:
- Success of media coverage for the festival.
- Contribution to achieving the festival's goals and success.