Middle East Poultry Expo 2022
Middle East Poultry Expo 2022
Scope
Overview:
- The exhibition is the largest of its kind in the poultry industry in the Kingdom and the region, achieving significant success in its 1st edition in 2022.
Project Objectives:
- Collaboration to meet media and organizational needs.
Stages of Work:
Setup Phase:
- Developed the media plan for the exhibition.
- Identified accompanying events and activities.
- Coordinated with the exhibition management.
Implementation Phase:
- Managed the media center and organized media events.
- Employed creative means to attract media attention.
- Delivered all media services professionally.
Evaluation Phase:
- Analyzed the media coverage of the exhibition and measured performance indicators.
- Derived lessons for continuous improvement.
- Presented a detailed report on the results.
Achievements & Outcomes:
- Successful media coverage of the exhibition.
- Contributed to achieving the exhibition's objectives and success.