Overview:

The Kingdom hosts the conference as the most prominent global event in the field of water desalination, based on its global leadership role in this industry, aiming to address future challenges and set new global standards for the sector

Project Objectives:

Collaboration with them to meet media and marketing needs

Stages of Work:

Setup Phase:

Developed a plan for media coverage and campaigns
Coordinated with the organizing team of the conference
Selected appropriate channels and platforms

Implementation Phase:

Managed the media center for the conference
Coordinated influencer promotions across platforms
Executed accompanying creative and advertising campaigns

Evaluation Phase:

Analyzed campaign results and measured indicators
Derived lessons and made improvements
Delivered a detailed report on campaign results

Achievements & Outcomes:

Achieved successful media coverage and promotion
Positioned the conference as a leading global event
Strengthened the Kingdom’s leadership in desalination