Overview:

Mudad Business was established as part of the National Transformation Program 2020 with the aim of organizing and facilitating salary management and raising and managing wages in the Kingdom

Project Objectives:

Media Support

Stages of Work:

Setup Phase:

The “#احم_الأجور” campaign and its objectives were assessed
Identifying the target audience
Developing a strategy to achieve objectives
Identifying resources for campaign success

Implementation Phase:

Creating content and media materials for the campaign
Distributing materials and executing activities

Evaluation Phase:

Monitored campaign progress and analyzed results
Provided detailed campaign reports
Implemented improvements based on results

Achievements & Outcomes:

“#احم_الأجور” campaign succeeded with 15+ sectors
Increased awareness of wage protection
Strengthened message and engaged audience