Overview:

The commission was established by the decision of the Council of Ministers No. (220) dated 26/09/2005, and its membership includes representatives from various government entities with the aim of overseeing the liquidation of existing real estate contributions in the Kingdom.

Project Objectives:

Collaboration with the commission to raise awareness about its role, disseminate its decisions, and reach the rights holders of contributions that have exceeded thirty years.

Stages of Work:

Setup Phase:

Strategy objectives studying of the committee and analyzed the current situation.
Established a comprehensive plan for content management and awareness campaigns.
Chose appropriate messages and effective communication means.

Implementation Phase:

Launched the “”#حقوقكم_أمانة”” campaign to reach contributors.
Managed the commission’s social media accounts.
Produced visual and written content.
Responded to public inquiries.

Evaluation Phase:

Monitored performance indicators to measure campaign effectiveness.
Made improvements to the strategy.
Delivered periodic reports on the results.

Achievements & Outcomes:

Raised awareness among the target audience.
Responded to over 300,000 inquiries.
Enhanced the commission’s reputation.
Reached contributors and returned their financial dues.
Reduced negativity by 35%.